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GEO Insights for Brand Marketers

Brand Audit7 min read

We Scanned 10 Indian Luggage Brands for AI-Readiness. The Websites Tell a Different Story Than the Rankings

Samsonite ranks #2 in AI visibility but scores lowest on website AI-readiness. Safari has the best website but only #3 in citations. We scanned 10 Indian travel brands with the GEO Score scanner, and the gap between what AI recommends and which websites are actually ready for AI is wider than we expected.

· By Salman ShaikhRead →
AI News7 min read

Google AI Overviews Is 91% Accurate. The Other 9% Is Describing Your Brand Wrong Millions of Times Per Hour.

A new NYT/Oumi study tested 4,326 searches against Google AI Overviews. Accuracy improved to 91%. But at 5 trillion searches per year, 9% error means tens of millions of wrong brand descriptions every hour, and 56% of correct answers can't be verified through linked sources.

· By Salman ShaikhRead →
Brand Audit8 min read

We Tracked 257 Indian Brands Across 4 AI Models. Here's Who's Visible and Who's Invisible

Zoho CRM scores 88.8% on AI visibility. Noise scores 28%. The #1 brand on ChatGPT isn't #1 on Gemini. We tracked 257 Indian brands across ChatGPT, Gemini, Claude, and Perplexity, and published the full rankings for free.

· By Salman ShaikhRead →
GEO Tactics7 min read

Reddit for Indian D2C: The GEO Play Nobody's Talking About

Reddit is the #1 most-cited domain by Google AI Overviews and Perplexity, and #2 by ChatGPT. Meanwhile, Indian D2C brands treat Reddit like it doesn't exist. That disconnect is a GEO opportunity hiding in plain sight.

· By Salman ShaikhRead →
Brand Audit6 min read

AI Search Traffic Converts at 14.2% vs Google's 2.8%: What This Means for Indian D2C

AI search referral traffic converts at 5x the rate of Google organic. Meanwhile, Indian D2C brands are spending more on Meta and Google while ignoring the highest-converting discovery channel they've never measured.

· By Salman ShaikhRead →
AI News6 min read

Google AI Mode Just Hit 75M Daily Users. Here's What Changes for Indian Brand Discovery

Google AI Mode has 75 million+ daily active users, expanded to 200+ countries and 50+ languages, and added a buy button. AI Overviews now appear in 14% of shopping queries. The discovery-to-purchase funnel just got compressed into a single conversation.

· By Salman ShaikhRead →
Strategy6 min read

Self-Promo Listicles Still Game AI Search. Should Your Brand Play Along?

11% of AI citations come from self-promotional listicles. ChatGPT catches most of them. Google AI Mode and Perplexity don't. Here's what Indian brands should actually do with that information.

· By Salman ShaikhRead →
AI News5 min read

Google's March 2026 Core Update Just Dropped. Here's What It Means for AI Visibility

Google's March 2026 core update rewards original, data-rich content, exactly what AI models prefer to cite. Only 38% of AI Overview citations come from top-10 organic results. The SEO-GEO gap just got wider.

· By Salman ShaikhRead →
GEO Tactics9 min read

llms.txt: The File That Tells AI Models What Your Brand Is About

llms.txt tells AI models what your brand is about, like robots.txt but for LLMs. Here's how to create one, with Cited's real implementation as a case study and a ready-to-use template.

· By Salman ShaikhRead →
GEO Tactics8 min read

LinkedIn Is Now the #1 Source AI Chatbots Cite. Here's How Indian Brands Should Respond

LinkedIn surged from #20 to #1 as the most-cited domain for professional AI prompts. Your LinkedIn content is now directly feeding AI recommendations, and most Indian brands are treating it like a personal branding playground.

· By Salman ShaikhRead →