NewThe August 2026 Cited Index is live. See who AI recommends → Read the Index

See which creators shape your AI visibility.

AI can draw on YouTube, social posts and creator content when answering category questions. Social Intelligence shows you which creators appear in the sources AI cites, which brands they feature, and who to work with next.

Creator landscape

See every creator AI cites in your category.

One row per creator or channel, ranked by Influence Score, with the brands they feature, their share of citations, their audience reach and a next step.

What that means
  • Know who influences the answer. See which creators appear repeatedly in AI citations and which brands their cited posts name, yours and your competitors'. When a post names none you track, the row shows the brands in the AI answers that cite it.
  • Separate creators from other sources. Brands, retailers, publishers and other non-creator accounts are classified separately, not counted as creators.
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Who to work with

Know who to work with next.

Every creator comes with a next step, set from what we observed: Deepen when they already feature you, Pitch when they feature a competitor and we hold a public way to reach them, Find contact when we do not, and Explore for the rest of the creators AI cites in your category.

What that means
  • Filter by the brands they feature. Show only the creators who feature your competitors, the ones who feature you, or the ones who feature both.
  • Narrow it by topic and network. Filter by the topics of your tracked prompts and by the social network each creator publishes on.
  • Turn the board into a shortlist. Add any creator to a shortlist from their row, and export who to work with as a list.
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Individual creator intelligence

Open any creator and see the evidence behind their AI influence.

Each creator opens on their next step, the brands they feature and six metrics led by Influence Score. Below that: the content AI cited, the prompts that surfaced it, and the AI platforms involved.

What that means
  • See the evidence, not just a score. Open the cited content itself and see how often it appeared in AI answers.
  • Understand what the content says. The prompts that surfaced it, the platforms involved, and the brands named inside each piece.
  • Use public contact information only. A business email appears when the creator has published one, never inferred and never bought.
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Questions about Social Intelligence

Still deciding? Talk to us or read the guides.

Is Social Intelligence available in the dashboard today?

Yes, on Scale and above. It runs on production citation data, and it is off on Starter and Pro. It is also switched on per brand while the creator view is proved out, so talk to us if you are on a lower plan and want your brand enabled early.

Is this a creator database I can search?

No, and it is not trying to be. Cited only holds the creators and channels appearing in the AI sources for your tracked prompts, which is a far shorter list than a search index and answers a different question. If you need breadth, your existing creator tool does that, and this is designed to hand it a shortlist.

Do you show audience demographics?

No. Age, gender and city breakdowns for someone else's audience are not available through any legitimate route on YouTube or Instagram, and we would rather leave the column out than estimate it. The core signal here is whether and how often a creator's content appears in AI citations. Reach is shown where reliable public data exists, alongside where the creator is based, what they publish, and the citation record itself.

Which social platforms does Social Intelligence cover?

Instagram, YouTube, LinkedIn and TikTok, and coverage follows whichever social and video sources appear in the citation data for your tracked answers. Resolution is reported per platform rather than averaged into one number: measured in September 2026, every one of the four resolves above 98%.

Your AI visibility is not built only on pages you own.

AI answers can draw from reviews, videos, social posts, communities and other third-party sources. When creators repeatedly appear in those citations, what they publish becomes part of the information AI sees about your category. Social Intelligence shows you which creators are in that layer, which brands they feature, and who to work with next.

  1. Creator content
  2. AI citation
  3. Brand mention
  4. Who to work with
  5. Action

See what AI is reading about your brand.

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