GEO Insights for Brand Marketers
5 On-Site Content Mistakes Killing Your AI Citation Rate (And How to Fix Each in an Afternoon)
Only 4.1% of AI citations point back to a brand's own website. That last 4% is still the surface AI engines land on when they cite you. Five on-site mistakes strip that surface of the signals engines use to pick you, and each fix takes an afternoon.
The Reddit AI Visibility Gap Between ChatGPT Modes: A Cited Index Category Cut for Indian D2C
ChatGPT's new Thinking mode cites a different web than instant mode. Reddit's share drops sharply on reasoning queries, the exact prompts where high-consideration buyers spend time. Cited Index B1 shows which Indian D2C categories leaned hardest on Reddit and community sources, and are therefore most exposed.
Author Attribution: The Universal Mid-Tier GEO Weakness Across the June 2026 Cited Index
27 of 70 mid-tier brands across 10 Cited Index categories fail Author Attribution. It's an hour of HTML and JSON-LD work, and it's the single biggest delta between mid-tier and top-tier in the dataset.
How LinkedIn Became the #2 Source AI Chatbots Cite — And What It Means for Your Content Strategy
Semrush analysed 89,000 LinkedIn URLs cited across ChatGPT, Google AI Mode, and Perplexity. The finding that should change your LinkedIn strategy: you don't need virality. Most cited posts have just 15-25 reactions.
Reddit for Indian D2C: The GEO Play Nobody's Talking About
Reddit is the #1 most-cited domain by Google AI Overviews and Perplexity, and #2 by ChatGPT. Meanwhile, Indian D2C brands treat Reddit like it doesn't exist. That disconnect is a GEO opportunity hiding in plain sight.
llms.txt: The File That Tells AI Models What Your Brand Is About
llms.txt tells AI models what your brand is about — like robots.txt, but for LLMs. Here's how to create one, with Cited's real implementation as a case study and a ready-to-use template.
LinkedIn Is Now the #1 Source AI Chatbots Cite. Here's How Indian Brands Should Respond
LinkedIn surged from #20 to #1 as the most-cited domain for professional AI queries. Your LinkedIn content is now directly feeding AI recommendations — and most Indian brands are treating it like a personal branding playground.
How to Write Product Pages That ChatGPT Will Recommend
Most Indian D2C product pages are built to convert humans, not to get cited by AI. Here's the 5-element framework that makes your product pages extractable by ChatGPT, Gemini, and Perplexity.
The Biggest Influencer Your Brand Is Ignoring (It's Not a Human)
LLMs are already the most powerful recommendation engines on the internet. They have 900M+ weekly users, operate 24/7, cost ₹0 to appear in organically — and most Indian brands have no idea this channel exists.