# Cited > AI Visibility Platform for AEO & GEO — Track, Measure, and Optimize How AI Search Engines Cite Your Brand Cited (getcited.in) is an AI visibility platform for answer engine optimization (AEO) and generative engine optimization (GEO) that tracks how brands appear in AI-generated answers across ChatGPT, Gemini, Perplexity, Claude, Google AI Overviews, and Grok. Built for brand marketers, SEO/AEO/GEO managers, and digital agencies — with a deep focus on the India D2C market. --- ## At a Glance - **What:** AI visibility platform for tracking and improving brand presence in AI-generated answers - **For:** Brand marketers, CMOs, SEO/AEO/GEO managers, D2C brands, digital agencies - **Tracks:** ChatGPT, Gemini, Perplexity, Claude, Google AI Overviews, Grok - **Methodology:** Non-branded, shopping-intent prompts across multiple AI platforms - **Key Metrics:** Mention rate, average position, sentiment, framing tags, share of voice, platform variance - **Focus Market:** India D2C brands (first AI visibility platform with India-specific benchmarks and audits) - **Free GEO Score:** Instant 0-100 AI-readiness score at getcited.in/geo-score — checks 15 signals, no login required - **Free Audit:** Available — 20 prompts across 3 AI platforms (ChatGPT, Gemini, Perplexity), delivered within 24 hours --- ## What Cited Does Cited runs banks of non-branded, shopping-intent prompts across AI platforms and measures how brands are mentioned, positioned, and framed in AI-generated responses. Unlike traditional SEO tools that track rankings and clicks, Cited measures what happens when a consumer asks ChatGPT "what's the best luggage brand for frequent travellers in India" — and whether your brand appears in that answer. ### Core Capabilities - **AEO/GEO Report Cards** — Up to 200+ non-branded prompts across up to 5 AI platforms (6 with Grok add-on). Full breakdown of mention rate, average position, sentiment, share of voice, and competitor benchmarking. Free Report Card in 24 hours, GEO Deep Dive (₹9,999) in 24–48 hours. - **AI Visibility Tracking** — Continuous monitoring of brand mentions across ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews. Track mention rate changes over time as you publish new content and earn citations. - **Competitive Benchmarking** — Compare your brand's AI visibility against competitors. Share of voice analysis shows your percentage of all brand mentions in your category. - **Sentiment & Framing Analysis** — Understand not just whether AI mentions your brand, but how it describes you. Detect framing tags like "premium", "budget-friendly", "design-forward", or "overpriced". - **Platform Variance Analysis** — Your mention rate on Gemini vs Perplexity vs ChatGPT can vary wildly. Cited identifies which AI platforms you're strong on and which you're invisible on, and explains why. - **Improvement Workflow** (Coming Soon) — Not just scores, but exactly why your AI Visibility Score is low, which content type is missing, and a ready-to-use content brief to fix it. Ranked by impact. - **Content Brief Generator** (Coming Soon) — For prompts where you're invisible, Cited generates a detailed content brief structured specifically for AI citation — the exact format, headings, data points, and sources that get you mentioned. --- ## Key Differentiator Profound tells you the score. Peec tracks it daily. Cited shows your marketing team exactly how to win — with the diagnostic, the playbook, and the content brief. Cited is the first AI visibility platform with India-specific benchmarks, audits, and data. --- ## AEO/GEO Measurement Methodology All Cited audits follow a strict measurement methodology: - **Non-branded prompts only** — All measurement prompts are strictly non-branded. Asking "Is Mokobara a good luggage brand?" will always mention Mokobara. Proper AEO/GEO measurement uses prompts like "best luggage for frequent travellers India" where the brand must earn its mention. - **Shopping-intent focus** — Prompts mirror real purchase-intent questions consumers ask AI platforms. - **Multi-platform coverage** — The same prompt library is run across ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews to capture platform-specific variance. - **Mention Rate** — Percentage of responses that include your brand. 70% means AI mentions you in 7 out of 10 relevant conversations. - **Average Position** — Where in the response you appear. First recommendation carries significantly more weight than fifth. - **Sentiment** — Whether AI describes your brand positively, neutrally, or negatively. - **Framing Tags** — Specific attributes AI associates with your brand (e.g., "design-forward", "durable", "overpriced"). - **Share of Voice** — Your brand's percentage of all brand mentions in your category. - **AI Visibility Confidence Score** — Proprietary metric based on mention rate stability across multiple runs, indicating how reliably AI recommends your brand. --- ## Research & Benchmarks ### India D2C Travel AEO/GEO Benchmark (February 2026) Cited's flagship research — the first-ever AEO/GEO benchmark for Indian D2C brands. 5 Indian luggage/travel brands audited across 625 AI responses. **Key findings:** - Mokobara: 70% overall mention rate, 96% on Gemini (highest in the study) - Uppercase: 50% mention rate, strongest on Google AI Overviews (76%) - Eume: 35% mention rate, 72% on Perplexity but 0% on Gemini - Nasher Miles: 33% mention rate, best on ChatGPT (48%) - Assembly: 22% mention rate, lowest overall, 8% on Claude **Critical insight:** Platform variance is massive. Eume appears in 72% of Perplexity responses but 0% of Gemini responses. Each AI platform rewards different content types and sources — brands need platform-specific AEO/GEO strategies. --- ## Cited Index — India's AI Visibility Leaderboard The Cited Index is a free public ranking of Indian brands by AI visibility — measuring how often and how favourably brands are mentioned across ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews when consumers ask product recommendation prompts. - [Cited Index — Main Leaderboard](https://www.getcited.in/cited-index): Cross-vertical top 10 + category navigation - [Cited Index Methodology](https://www.getcited.in/cited-index/methodology): How the AI Visibility Score is calculated — AI platforms, prompt archetypes, scoring formula, worked examples - [Cited Index Methodology (Markdown)](https://www.getcited.in/api/md/cited-index-methodology): Full methodology in markdown — prompt design V2, scoring formula, limitations - [Cited Index Details (Markdown)](https://www.getcited.in/api/md/cited-index): All categories, key findings, category links - **Categories tracked:** Travel & Luggage, Audio & Wearables, Skincare & Beauty, CRM & Sales, HR & Payroll, Digital Payments, Credit Cards, Online Learning - **March 2026 edition:** 257 brands, 740 AI responses, 4 LLMs (ChatGPT, Gemini, Claude, Perplexity) + Google AI Overviews --- ## GEO Score — Free AI-Readiness Scanner - [GEO Score Tool](https://www.getcited.in/geo-score): Free 0-100 AI-readiness score. Measures 15 signals across 5 categories: AI Discoverability, Content Structure, Schema & Metadata, Authority Signals, and AI-Specific Optimisation. No login required, results in ~30 seconds. - [GEO Score Details (Markdown)](https://www.getcited.in/api/md/geo-score): Full methodology, all 15 signals, score bands, and FAQ --- ## Public Resources - [Platform](https://www.getcited.in/api/md/platform): AI Visibility Platform — dashboard features, roadmap, pricing preview, and early access request - [Homepage](https://www.getcited.in/api/md/home): Product overview, platform preview, and free audit request - [About](https://www.getcited.in/api/md/about): Founder story, methodology explanation, and company mission - [Blog](https://www.getcited.in/api/md/blog): AEO/GEO insights, brand audits, and industry analysis - [Free GEO Score](https://www.getcited.in/geo-score): Free instant 0-100 AI-readiness score — checks 15 signals across discoverability, structure, schema, authority, and AI-specific factors. No login required, results in ~30 seconds. - [Free AEO/GEO Audit](https://www.getcited.in/api/md/free-audit): Request a free AEO/GEO Report Card for your brand - [India D2C Benchmark Blog](https://www.getcited.in/api/md/blog/india-d2c-travel-geo-benchmark-2026): Full India D2C Travel AEO/GEO Benchmark report (original research article) - [AEO/GEO Report Cards](https://www.getcited.in/api/md/audits): Learn about Cited's audit service and see sample reports - [Pricing](https://www.getcited.in/api/md/pricing): Audit and platform pricing — free report card, GEO deep dive, monthly tracking plans - [Founding Cohort — Early Access](https://www.getcited.in/api/md/early-access): Apply to join Cited's founding cohort — 8 weeks free Pro access for 8-10 brands --- ## Comparison Pages How Cited compares to other GEO visibility platforms — feature tables, pricing breakdowns, and honest comparisons. - [How Cited compares to other GEO tools](https://www.getcited.in/api/md/compare): Hub page with market positioning, execution pipeline, and quick comparison table - [Cited vs Profound](https://www.getcited.in/api/md/compare-profound): Enterprise analytics vs execution playbook — feature comparison, pricing, and honest assessment - [Cited vs Peec](https://www.getcited.in/api/md/compare-peec): Tracking dashboard vs content briefs — feature comparison, pricing, and honest assessment - [Cited vs Searchable](https://www.getcited.in/api/md/compare-searchable): AI agent vs narrative intelligence — feature comparison, pricing, and honest assessment - [Cited vs Otterly AI](https://www.getcited.in/api/md/compare-otterly): Monitoring dashboard vs execution playbook — feature comparison, pricing, and honest assessment - [Cited vs AthenaHQ](https://www.getcited.in/api/md/compare-athenahq): Credit-based pricing vs transparent plans — feature comparison, pricing, and honest assessment --- ## Blog — Published Articles Practitioner-written AEO/GEO insights. No fluff, no filler — written by someone who's done this. - [What is GEO? A Brand Marketer's Guide to Generative Engine Optimization](https://www.getcited.in/api/md/blog/what-is-geo-generative-engine-optimization): Comprehensive guide to GEO — what it is, how it differs from SEO, what it measures, and why every brand marketer needs to care about it. Includes real India D2C examples and platform-by-platform analysis. - [India D2C Travel GEO Benchmark 2026](https://www.getcited.in/api/md/blog/india-d2c-travel-geo-benchmark-2026): Full data report — how 5 Indian luggage brands (Mokobara, Uppercase, Eume, Nasher Miles, Assembly) appear across ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews. 625 AI responses analysed. - [GEO vs SEO: Why Indian D2C Brands Need Both in 2026](https://www.getcited.in/api/md/blog/geo-vs-seo-indian-d2c-brands-2026): Side-by-side comparison of SEO and GEO for Indian D2C brands. How the two disciplines complement each other, where they diverge, and what to prioritize. - [LLMs Are the Silent Influencer: How AI Shapes Brand Recommendations](https://www.getcited.in/api/md/blog/llms-silent-influencer-ai-brand-recommendations): Original analysis of how large language models function as unpaid brand influencers — recommending products to millions of users daily without any brand partnership or sponsorship. - [What Changed for Brand Recommendations and AI Visibility](https://www.getcited.in/api/md/blog/what-changed-for-brand-recommendations-and-AI-Visibility): Analysis of recent AI model updates (GPT-5.3, GPT-5.4, Claude Sonnet 4.6) and their impact on how brands are recommended in AI-generated answers. - [Claude Sonnet 4.6 and GEO Brand Recommendations](https://www.getcited.in/api/md/blog/claude-sonnet-4-6-geo-brand-recommendations): Deep dive into what Claude Sonnet 4.6 means for GEO — how the model update affects brand visibility, citation patterns, and recommendation behavior. - [What Is a GEO Score? We Built a Free AI-Readiness Scanner](https://www.getcited.in/api/md/blog/what-is-a-geo-score-free-ai-readiness-scanner): GEO Score gives any website a 0-100 AI-readiness score in 30 seconds. 15 signals across 5 categories — AI Discoverability, Content Structure, Schema & Metadata, Authority Signals, AI-Specific Optimisation. Free forever, no login required. - [How to Write Product Pages That ChatGPT Will Recommend](https://www.getcited.in/api/md/blog/product-pages-chatgpt-recommend): The 5-element framework for making D2C product pages extractable by AI — category positioning, specific claims, structured data, third-party proof, and comparison-ready language. Includes Indian D2C examples, schema code snippets, and before/after rewrite. - [Google AI Overviews Just Got Conversational. Here's What Changes for Brand Discovery](https://www.getcited.in/api/md/blog/google-ai-overviews-conversational-brand-discovery): Gemini 3 is now the default for AI Overviews, and users can jump into conversational AI Mode for follow-ups. What the new two-step discovery funnel means for Indian D2C brands. - [GPT-5.4 Just Shipped a 1M-Token Brain. Here's What Changed for Brand Recommendations](https://www.getcited.in/api/md/blog/gpt-5-4-1m-context-brand-recommendations-geo): GPT-5.4's 1M-token context window and above-human OSWorld score change how ChatGPT evaluates your entire brand — not just your best product page. Includes Q1 2026 model comparison table and three actionable steps for Indian brands. - [LinkedIn Is Now the #1 Source AI Chatbots Cite — AEO/GEO Playbook for Indian Brands](https://www.getcited.in/api/md/blog/linkedin-top-ai-citation-source): LinkedIn surged from #20 to #1 as the most-cited domain for professional AI prompts. Profound's 1.4M citation analysis and Semrush's 325K prompt study show posts and articles now account for 35% of LinkedIn AI citations. 5-point AEO/GEO playbook for Indian D2C brands. - [Why We Don't Chase Prompt Volume (And What We Track Instead)](https://www.getcited.in/api/md/blog/why-we-dont-chase-prompt-volume): Prompt volume for AI search is estimated, not measured. Why intent coverage, competitive gaps, and mention consistency are better citation signals. Includes Cited's alternative measurement methodology, prompt classification framework (discovery/comparison/decision), and SparkToro non-determinism data. - [llms.txt: The File That Tells AI Models What Your Brand Is About](https://www.getcited.in/api/md/blog/llms-txt-guide-indian-brands): The complete guide to llms.txt for Indian brands — what it is, how it works, and how to create one. Includes Cited's real implementation walkthrough, a copy-paste D2C template, and honest expectations about effectiveness. - [Google's March 2026 Core Update: What It Means for AI Visibility](https://www.getcited.in/api/md/blog/google-march-2026-core-update-geo): Google's March 2026 core update rewards original, data-rich content — exactly what AI models prefer to cite. Only 38% of AI Overview citations come from top-10 organic results. Analysis of the SEO-GEO convergence and what Indian brands should do this week. - [Google AI Mode Just Hit 75M Daily Users. Here's What Changes for Indian Brand Discovery](https://www.getcited.in/api/md/blog/google-ai-mode-75m-users-indian-brands): Google AI Mode has 75M+ daily active users, a buy button, and 50+ languages. AI Overviews appear in 14% of shopping queries. What the discovery-to-purchase funnel compression means for Indian D2C brands. - [Self-Promo Listicles Still Game AI Search. Should Your Brand Play Along?](https://www.getcited.in/api/md/blog/self-promo-listicles-ai-search): 11% of AI citations come from self-promotional listicles. Peec AI's 232K-citation study shows ChatGPT catches most, but Google AI Mode and Perplexity don't. Analysis of why self-promo works, the case against it, and what Indian D2C brands should actually do. - [AI Search Traffic Converts at 14.2% vs Google's 2.8% — What This Means for Indian D2C](https://www.getcited.in/api/md/blog/ai-search-traffic-conversion-india-d2c): AI search referral traffic converts 5x better than Google organic. Superprompt data (12.3M visits, 347 businesses) and Seer Interactive data show consistent patterns. Analysis of why Indian D2C brands must start measuring and optimising for AI visibility. - [Cited vs Profound vs Peec: GEO Platform Comparison 2026](https://www.getcited.in/api/md/blog/cited-vs-profound-vs-peec): Honest three-way comparison of the leading GEO platforms — Profound for enterprise monitoring, Peec for clean analytics, Cited for Indian D2C brands that need a diagnostic playbook. Includes feature comparison table, pricing breakdown, and a decision framework by team type. - [Reddit for Indian D2C: The GEO Play Nobody's Talking About](https://www.getcited.in/api/md/blog/reddit-indian-d2c-geo-play): Reddit is the #1 most-cited domain by Google AI Overviews and Perplexity. Indian D2C brands ignore it entirely. Includes Profound's 30M citation data, Reddit's $203M AI licensing contracts, Indian subreddit analysis, and a practical playbook for earning AI visibility through Reddit. - [Google AI Overviews Is 91% Accurate. The Other 9% Is Describing Your Brand Wrong Millions of Times Per Hour.](https://www.getcited.in/api/md/blog/google-ai-overviews-91-percent-accuracy-brand-risk): NYT/Oumi study of 4,326 searches finds AI Overviews 91% accurate but 56% of correct answers unverifiable through linked sources. What this Layer 3 (Authority) problem means for Indian brands and three things to do this week. - [We Tracked 257 Indian Brands Across 4 AI Models. Here's Who's Visible and Who's Invisible](https://www.getcited.in/api/md/blog/cited-index-257-indian-brands-ai-visibility): Zoho CRM scores 88.8% on AI Citation Rate. Minimalist leads Skincare at 83% with 100% on Claude. Noise leads Audio at just 28%. 257 Indian brands ranked across ChatGPT, Gemini, Claude, and Perplexity in the Cited Index — free, public, updated monthly. - [We Scanned 10 Indian Luggage Brands for AI-Readiness. The Websites Tell a Different Story Than the Rankings](https://www.getcited.in/api/md/blog/geo-score-50-indian-d2c-websites): Samsonite ranks #2 in AI visibility but scores lowest on website AI-readiness (53/100). Safari has the best website (72/100) but only #3 in citations. Real GEO Score scan data for 10 travel brands — the gap between AI citations and website readiness, and the 3 fixes that matter most. - [Why We're Giving Away Our Pro Platform to 8–10 Brands for Free](https://www.getcited.in/api/md/blog/why-giving-away-pro-platform-founding-cohort): Cited Pro tracks AI visibility daily across 5 platforms — ₹24,999/month value. The founding cohort gives 8–10 Indian brands 8 weeks of free access. First-person founder explanation of the business logic, what brands get, and what Cited asks in return. --- ## The AI Shelf — Newsletter Cited publishes "The AI Shelf" — a newsletter covering AEO/GEO strategy, AI search shifts, and brand visibility data. Available on Substack and LinkedIn. - [Substack — The AI Shelf](https://theaishelf.substack.com) - [LinkedIn Newsletter — The AI Shelf](https://www.linkedin.com/company/getcitedin) --- ## Use Cases - **Brand marketers & CMOs:** Know exactly how AI talks about your brand before your competitor does. Understand your mention rate, sentiment, and share of voice across all major AI platforms. - **SEO & AEO/GEO managers:** Add AI visibility to your existing reporting stack. Measure what others are guessing. Identify platform-specific content gaps. - **D2C brands:** Understand why certain competitors get recommended by ChatGPT and you don't. Get actionable content briefs to close the gap. - **Digital agencies:** Offer AEO/GEO audits as a new service line backed by real data, not guesswork. Use Cited's benchmark data to pitch AEO/GEO as a deliverable. - **Students & early-career marketers:** Learn AEO/GEO methodology and get ahead of the curve in the fastest-growing area of digital marketing. --- ## Why AEO/GEO Matters 40%+ of product discovery prompts now start on AI platforms — not Google. When someone asks ChatGPT "what's the best moisturizer for dry skin in India", the response names 3-4 brands. If your brand isn't one of them, you don't exist for that buyer. Traditional SEO tells you who's clicking. AEO/GEO tells you who AI is recommending. $134M+ has been raised in the AEO/GEO platform space in 18 months. 32% of digital marketing leaders say AEO/GEO is their #1 priority for 2026. Most brands in India and MENA have no tool for this yet. --- ## Founder - **Salman Shaikh** — Founder & CEO. 14 years of product and growth experience building consumer internet products across India and the MENA region. Previously Senior Group Product Manager at Victoria's Secret (responsible for SEO, GEO, and internal search platform). Built 0→1 products at PharmEasy, Ola Electric, and Jio. [LinkedIn](https://www.linkedin.com/in/beingsalshaikh/) --- ## Getting Started Request a free AEO/GEO audit at https://www.getcited.in/free-audit — we'll run 20 prompts across 3 AI platforms (ChatGPT, Gemini, Perplexity) and send your AEO/GEO Report Card within 24 hours. No credit card. No sales call required. --- ## About Cited Cited is an AI visibility platform for answer engine optimization (AEO) and generative engine optimization (GEO), headquartered in Bengaluru, India. The first AI visibility platform purpose-built for the India and MENA markets. **Founded:** 2025 **Website:** https://www.getcited.in **Contact:** salman@getcited.in **Social:** [LinkedIn](https://www.linkedin.com/company/getcitedin) | [Substack](https://theaishelf.substack.com) --- ## Legal - [Privacy Policy](https://www.getcited.in/privacy) - [Terms of Service](https://www.getcited.in/terms) © 2026 Cited · getcited.in